Jaguar Land Rover Enters the 4X4 Market with the New F-Pace
Jaguar have revealed images and details of their first ever 4X4 and their entrance into the SUV market. Set to go on sale in early 2016 the Jaguar Land Rover F-Pace takes its name from its style and character links of the F-Type Jag. It’s been created around the key 1950’s and 1960’s Jaguar slogan of ‘Grace, Pace and Space.’
The five door, five seater model is promising to be safe and reliable in all-weather through its all-wheel drive and extra grip technology. Acting as a new rival to the likes of the Porsche Macan and the BMW X5, the F-Pace is aimed at the high end family friendly market. Ian Callum said of the model “The F-Pace represents a perfectly judged balance of style, performance and practicality. It offers a unique combination of Jaguar sports car-inspired exterior design, fused beautifully with a thoroughly practical and spacious luxury interior. The F-Pace is our family sports car.” Technologically the model will have on board WIFI and a Meridian digital audio system to keep passengers entertained. With this in mind, the F-Pace’s pricing is being estimated to be between £38000-£50000.
Andy Goss, the Global Operations Director at Jaguar Land Rover has said that “ The F-Pace is the result of the company’s plan to spend more than £3.5 Billion a year on Product Development over the next few years” The new model has also contributed to the creation of over 1300 new jobs within Jaguar Land Rover’s production force.
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