Car News, Interesting Info 6 Mar 2020

5 reasons why MARCH is the ideal time to buy a car

Is it Spring yet?  The thought of travelling into the next season with a different car is so appealling – sunglasses on, ditching the heater for a little air con, we can picture it now!

Interestingly, March is actually one of the best months of the year to buy a car.  Wondering why?  Wonder no more.  We’ve put together 5 reasons why MARCH is heaven for prospective car buyers…

1. There’s more choice

You’ll be like a kid in a sweet shop!  With the new registration coming in, sales of new cars increase which leads to an influx of second-hand vehicles being part exchanged.  This means that perfect spec you’ve been looking for could be available at just the right price.  We recommend Autotrader and Pistonheads to start your search.

2. The mainstream manufacturers are feeling the pressure

March is the end of their financial quarter and manufacturers have targets to hit for new vehicles being registered before the end of the month.  The likes of Land Rover, BMW, Audi, Mercedes and Porsche will all be feeling the pressure right now, so it’s the ideal time for negotiating!  Simon Robert, Sales Manager at Oracle Finance says: “We know the immense pressures applied to dealers to hit certain targets.  This inevitably results in desperation to ‘do a deal’.  Now is the perfect time to be purchasing that new dream car!”

3. Franchises pre-register cars so they can achieve March targets

To avoid missing out on their bonus payments for the full quarter, dealers will pre-register any of their leftover new car stock which means they have cars sitting on the forecourt starting to depreciate.  They’ll also have their existing stock too!  This means they’ll be keen to clear some space, so there are deals to be done.  Phil Johnston from Lawton Brook, Oracle’s sister company says: “March is a really important month of the year for both new and used car sales.  Every franchise has a level of pressure to achieve targets”.

4. Get in early for a sports car or convertible

March is a great time to beat the rush.  Since the weather is looking a bit bleak for the foreseeable future, the demand for convertible stock won’t have yet reached its peak. Get in now and you could negotiate a much better deal.

Image Credit: Autocar

5. Get your 4-wheel drive for a great price 

On the flip side of convertible season beginning, dealers will be worried about having too much 4×4 stock as we move away from the wintery weather.  Like anything, dealers respond to supply and demand and won’t want to be sitting on winter stock from 1st April.  Don’t miss your last chance to get a better deal on a 4-wheel drive vehicle.

So there you have it, 5 great reasons why March is the best month to buy a car (as if you need an excuse!)  And of course, remember our ‘Golden Rule’ for car buyers…always tell the sales person you’re a cash buyer.  This puts you in the very best negotiating position and will make sure you get the best price.  Once you’ve agreed the best price, the finance is the easy part!  Your Oracle Finance Account Manager is always on hand to provide any support and advice you need along the way.



We are a credit broker not a lender. Oracle Asset Finance Ltd is authorised & regulated by the Financial Conduct Authority (Financial Services Register No. 662576) for the sale of consumer credit. For more information, please visit

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